Social networking sites rank 13 out of 15 for reaching prospective students. Woa. Is that right? Yup.

Here's an excerpt from the article:
"Last month at NACAC, I got my hands on a copy of the Hobsons Domestic Research Report 2009-2010. It's a fantastic report that every admissions professional should get their hands on, but one set of numbers specifically stood out to me. Hobsons asked sophomores, juniors and seniors about their perceptions of the credibility of college search tools. All you social media cool kids may find the results surprising."
Read more on social network statistics.