By Candice Wheeler
The lead in this story contains, above everything else, all of the most important information. It immediately tells the reader the news in a way that is direct and not so analytical. The lead informs the audience of the story's topic. It contains who is doing the action, when it happened, and the who it will be primarily affecting. It says that it will be happening in Minneapolis, how landlords and owners will be affected, and that the increase should expect to take place in the fall. The article then goes to explain the situation in full detail, analyzing each main point presented in the lead.