This week, after learning about the ways in which marketing firms market to kids, I am left feeling somewhat disconcerted. I couldn't believe that there are marketing agencies that observe children using the bathroom and bathing in order to better market products to them. I couldn't believe that parents would subject their children to such scrutiny. We also talked this week about ratings and how little parents have control over the ratings of television programs. Growing up, I remember being the only kid who wasn't allowed to watch PG-13 movies until I was 13. Now my little cousins watch PG-13 movies as early as age 7. Do you think that the government should step in and better enable parents to regulate the programming and advertising their children are subjected to? Or is the parent's responsibility to regulate in the hopes that fewer viewers of programs will result in change?